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Press & Media

Press Kit & Media Resources

Everything journalists, podcasters, and editors need to cover 10X Life Plan, Tim Adair, the 10X Freedom book, and The Christian Leader Report 2026 report.

For Press

Quick Pitch & Contact

For interview requests, embargoed copies of research, custom data pulls from The Christian Leader Report survey, or speaking invitations, contact Tim Adair directly at tim@10xlifeplan.com. Response within 24 business hours.

Best topics for interviews:

  • The 10 dimensions of a Christian leader's life — what we measure and why
  • Why Christian men in business are under-researched and under-served
  • The S-I-E Cycle (Surrender, Identity, Execute) and the 10X Freedom Path
  • Findings from The Christian Leader Report 2026 report
  • The lane: faith-centered productivity for marketplace leaders, not pastors
  • Why most Christian men's resources miss the working father / executive demographic

Fact Sheet

10X Life Plan at a Glance

Founded
2025 by Tim Adair
Audience
Christian men in marketplace leadership
Framework
4 Pillars · 10 Dimensions · 5-Stage Freedom Path
Daily Engine
S-I-E Cycle (Surrender · Identity · Execute)
Free Assessments
12 self-evaluations across faith, family, leadership, character
Builder Tools
6 interactive planning tools (Vision, Morning Routine, Rule of Life, etc.)
Pillar Guides
6 long-form guides covering goals, life plan, accountability, morning routine
Annual Research
The Christian Leader Report — first edition 2026

About the Founder

Tim Adair

Short bio (50 words): Tim Adair is the creator of 10X Life Plan, a faith-centered life system for Christian men in marketplace leadership. He is the author of 10X Freedom (Amazon), the 10XF Planner, and the 10X Leader Score assessment.

Long bio (140 words): Tim Adair is the founder of 10X Life Plan and the author of 10X Freedom. After years leading by the world's metrics — successful by external standards but quietly disconnected at home, in faith, and in his own integrity — he built the 10X Life Plan as the system he needed: a faith-first architecture integrating leadership, family, health, character, brotherhood, and rest under God's design. He writes, builds tools, and coaches around the integration of every dimension of a Christian leader's life. The 10X Life Plan framework rests on four pillars (Leadership, Authenticity, Purpose, Character), ten dimensions, and a daily S-I-E Cycle of Surrender, Identity, and Execute. Tim publishes from 10xlifeplan.com.

Read Tim's full story   LinkedIn   X / Twitter

Quick Quotes

Sound Bites Journalists Can Use

"Most leadership assessments measure influence, output, or competency. They miss the dimensions that matter most for a Christian man — faith, character, family, brotherhood, and rest. A man can score high on conventional leadership metrics while quietly failing in his marriage, his spiritual life, or his integrity."

"Surrender first. Identity second. Execute third. Get the order wrong and even good practices produce a drifted man. Get the order right and even simple practices produce a man who walks in alignment with God all day long."

"Decisions about how to disciple men, how to design accountability groups, how to write resources, and how to support marketplace ministry are mostly being made on anecdote. A real dataset — even a flawed first-year sample — is better than no dataset."

"The Christian world has more advice on waking up early than any man can use. Most of it is borrowed from the productivity industrial complex. None of it lasts more than three weeks for the average man, because the modern early-rising movement is built on willpower — and willpower runs out by Wednesday."

"The Christian leader who has not memorized the Bible is leading from notes he cannot find. Temptation arrives without a verse to fight it. Anxiety lands without a passage to anchor against. Decisions come without Scripture in the room."

Featured Assets

For Reference & Reuse

  • 10X Freedom (Book) — Available on Amazon, ASIN B0FZNT8312 Amazon →
  • The Christian Leader Report 2026 — Annual research report, full data + PDF Read →
  • 10X Leader Score Assessment — 12-dimension Christian leader assessment, free Take it →
  • The 10X Freedom Path — Pillar guide on 5-stage transformation framework Read →
  • Christian Morning Routine Guide — Pillar guide on the 30-minute surrender-first system Read →
  • Complete 10X Leader Guide — The full framework in one long-form resource Read →
  • Free 10XF Playbook (PDF) — 8-page foundational guide Get it →
  • 10XF Planner ($19) — 162-page digital planner View →

Brand & Logo

For Use in Coverage

Brand naming guide:

  • 10X Life Plan — the brand and the system. Use in coverage, headlines, and body copy.
  • 10XF — the planner product line ("10XF Planner," "10XF Playbook"). Stands for "10X Freedom."
  • Tim Adair — author and founder. Always full name on first reference.
  • 10X Freedom — Tim's book, available on Amazon (ASIN B0FZNT8312).

Logo files, photos of Tim, and chart graphics from the 2026 report are available on request — email tim@10xlifeplan.com.

Get In Touch

Ready to Cover the Story?

For interviews, embargoed research, custom data pulls, or speaking inquiries, reach Tim directly.

Contact Tim